I’ve been a long time fan of Kate Hudson. If you are not familiar with Kate Hudson, she is an actress. She’s done a lot of Rom Com movies, but her most prominent performance was in the movie Almost Famous. My best friend and I loved the movie Bride Wars, which she co-starred in with Anne Hathaway. We probably have watched that movie a gazillion times. Kate Hudson is the daughter of two famous people, Goldie Hawn and Bill Hudson.
In addition to acting, Kate Hudson is also known for being free spirited and having a bohemian-chic style when it comes to clothes. She’s one of my style icons and during college I was obsessed with her outfits. My college friends and I would constantly check out what Kate Hudson was wearing for boho chic outfit ideas.
Happy x Nature by Kate Hudson
Kate Hudson recently launched an eco-friendly clothing line called Happy x Nature (which is pronounced ‘happy by nature’). It launched in late Spring 2019. The goal of this fashion brand is to make you (the consumer) and nature happy. So they created a free-spirited fashion line that minimizes the impact on non-renewable resources and has a reduced carbon footprint. Everything from the factory, the packaging, garment tags, the clothing itself, they are looking for eco-aware solutions. Even the shipping bags are biodegradable and will decompose in 12-18 months!
It is also a very chic and stylish line. You can definitely see Kate Hudson’s boho aesthetic through these clothes. Every clothing item is made with recycled materials and/or sustainable materials. It’s either made with recycled plastic bottles, recycled cotton, recycled fabrics, natural fibers, organic fabrics or Repreve® (made of recycled plastic bottle yarns).
Creating this line was a collaborative effort. Kate Hudson told Marie Claire that she loved the word happy because it just “makes you feel good” and wanted to wear a line called happy. But her commitment to sustainability led her to want nature to be part of the messaging and that’s when her partner Danny Fujikawa came up with the name happy by nature.
Michele Max is the head designer of this ready to wear clothing line. She helped execute and bring Kate Hudson’s vision to life. She worked on getting the theme, fabric, prints and color palettes together.
How I Discovered Happy x Nature
I discovered Happy x Nature a couple months ago. It popped up randomly while scrolling through Instagram. I was amazed by their clothing pieces and style. I really liked that it was eco friendly fashion and fashion-forward. It is rare to find sustainable & fashion-forward together. I can only think of one other brand that is able to achieve that. Usually, they’re more basic pieces – which is nothing wrong, but sometimes I want to wear something with more personality to it.
Best Items From Happy X Nature
I own a few things from this line and what I love is that even though these pieces are fashion-forward, they can easily mix and match with my existing clothing pieces. For instance, I wore the dresses when I was in Rome & Florence and paired them with white sneakers or sandals. By the way, all their dresses have pockets!! How amazing is that?!
I was immediately drawn by the floral print of this dress. The length was long for me. So before my trip, I got 2 inches hemmed. It comes with a tie-waist belt. But I decided to use my Ada wrap belt instead. Side note, if there is only one belt to own I recommend the Ada wrap belt. You can style this wrap belt like over 10 different ways. So cool! Use the code Rach50 to get it 50% off!
This was a pretty lightweight dress. Again, this dress is from their Fall collection and it would look great with ankle boots.
A chic & sustainable coat is so rare and this plaid coat is perfect! It definitely will keep me warm during Winter. I recommend sizing down since it is very oversized. Just pair it with skinny jeans and boots and you already look so well put-together. I also own this clover sweater and have yet to wear it.
Sizing – Must Read Before Purchasing
I really want to talk about sizing. For some reason, their clothes are made large. I mean, most people had to go a size down. For me, I had to go 2 sizes down for most of their clothes. I say most because there is one where I preferred to go down only one size.
My usual size is a size small or size 4 in tops. For bottoms, I usually wear size small, size 27, or size 4. Most of their clothes, I had to order an XXS to fit. Yeah, it is so strange. For the Swirl Recycled Polyester Dress, I only went one size down because I wanted the length to be a little bit longer.
I love finding clothing brands that are eco-friendly and fashionable! Stay tuned because I will showcase more!